Bold Sales Training

David Craig White is a British B2B sales trainer, coach, consultant, author and entrepreneur with more than 20 years of experience in B2B sales.

His career has taken him from frontline B2B sales through sales leadership, training, coaching, consulting, entrepreneurship and commercial growth roles within SaaS and technology companies.

Over that time, David has trained and coached more than 10,000 salespeople across more than 120 countries.

He has worked with salespeople, sales managers, senior leaders, founders and businesses at almost every stage of the sales journey, from developing fundamental selling skills to building sales organisations, developing managers as coaches, entering new markets and helping companies move towards enterprise sales.

David is also a qualified Master Coach and NLP Master Practitioner, giving him a professional coaching foundation that extends well beyond sales techniques and methodologies.

He is the creator of The Bold Sales MethodologyTM and author of Stop Talking Start SellingTM.

Today, David works with B2B companies through sales training, sales performance coaching, sales leadership coaching and B2B sales consulting.

Few B2B sales trainers combine this breadth of hands-on commercial, leadership, training and coaching experience.

David works with companies in the UK, across Europe and internationally.